The efforts of exploring 122 amazing social media statistics and real facts that indicating how people use the big platforms for entertainment and business purposes worldwide

Artificial intelligence has proven the facts of the internet where every click, view, like and sign up are being recorded in backend at somewhere.

It’s quite interesting and depending on your opinion, it is either uncommon or brilliantly amazing. We are researchers at eScils and concerned to dig out the social media statistics and facts.

After a comprehensive study of all kinds of available interesting statistics about social media platforms and users, we compiled the best and informative bunch of extracted data.Surely, the extracted facts will be useful to any social media marketing managers to drive their strategy towards the right path.

First look at the resulted facts may confuse your mind because of the biggest database of users. Filtering the data into ten and hundreds of millions and billions of hours are not that easy and data presentation is also a tough task.

Social media marketing managers should know the statistics behind the social networks that can support them to build a market-oriented strategy and spend time for targeting the right audience.

Social Media Statistics

  • As of January 2019, the worldometers sharing the population of the world which is around 7.7 billion. It increases consistently.
  • As of June 2018, the internet has around 4.2 billion users.

  • As of October 2018, there are 4.1 billion active the internet users and from them, 3.39 billion are active social media users.
  • Global Web Index indicates the internet users that have an average 5.54 social media accounts.

Above stats are self-exploratory that describing the numbers of internet users and number of people that love to spend much of their time using social media networks.

Social Media Users’ Stats


Social Media Platforms




22 million



150 million users



2.271 billion users



90 million users



111 million users



1billions users



562 million users



15 million users



10 million users



200 million users



542 million users



186 million daily users



326 million users



1.12 billion users



600 million users



900 million users



1.5 billion users

Social Media users’ stats shows the high involvement of internet users in social media platforms. Also, it provides open an opportunity for marketers to get maximum advantages from it and targeting the right audience.

If you think all social media channels are difficult to manage then you can choose the most preferable one. Take a look at given charts that evaluate the popularity of each social media platform country wise.

Apart from the above stats, smartinsights shows the most popular social networks based on the share of minutes

Video Stats on Social Media

  • The daily average views of Facebook videos are 8 billion from more than 500 million active users
  • Snapchat users also like to watch videos and around 8 billion average daily video views are observed.
  • US adults pass their time with an average of an hour, 16 minutes each day watching video on digital devices including mobile and tablets
  • Also, in the United States, 175.4m users watching digital video content
  • 78% of users like to watch online videos every week, 55% watch daily
  • It’s estimated that Video Will Account for 79% of Global Internet Traffic by 2020

Fascinating Content Statistics

Google statistics

Facebook statistics

  • Facebook welcomes 500K new users daily and more or less 6 new profiles every second
  • 68% of all US citizen have the account on Facebook
  • 79% of all online US adults spend time on Facebook
  • 76% of Facebook users check newsfeed daily
  • The average Facebook user spends half an hour on Facebook daily
  • An average number of friends is 155 on Facebook
  • Half of the internet users who do not use Facebook themselves live with someone who uses it
  • Among Facebook users, 24% stated that they look at posts or photos on that person’s profile
  • An estimated amount of 270 million fake Facebook profiles exist
  • The most famous page on Facebook is its main page with more than 204.7m likes. The most liked non-Facebook owned page is Christiano Ronaldo’s with 122.6m.
  • There are 60 million active business pages working
  • Facebook has 5 million active promoters.
  • Facebook accounts for 53.1% of generally social logins made by consumers to sign into the apps and websites of publishers and brands

The above statistics of Facebook are fascinating for social media marketers. If you want to learn more about Facebook stats, click here

Twitter statistics

Twitter is full of life social media platform that appeals to users by its unique features. It can also be used to endorse brands and provides them an immense boost. Twitter dynamics welcome professionals to start and grow their brands. The above-mentioned statistics have proven the importance of twitter.

If you are willing to explore more about Twitter statistics, then click here.

YouTube Fascinating Statistics

YouTube has become an essential part of digital business and promotion hence it is good to know the depth of this valued social video network. YouTube advertising is extremely best to provide quicken growth to your brand and its awareness but your small negligence can terminate your overall efforts. Above-mentioned statistics are attractive to marketers.

If you want to get more stats about YouTube, click here

Instagram statistics

Instagram has also become a popular foundation for articulating thoughts and daily life instants. The sensible use of this popular channel will support individuals and businesses to grow. The above mentioned statistics encourage social media marketers to make strategy by considering the dynamics of Instagram.

Pinterest statistics

LinkedIn statistics

If you want to get more statistics of LinkedIn, click here.

Snapchat statistics

The given stats for social media are amazing and providing opportunity to accelerate your business strength and strengthen your brand perception by using social networks. Also, these statistics were collected from well-known and official websites and we surely will update it by the time.

Keep in touch with us to have up-to-date knowledge of social networks with a better understanding.